Strategic management – EMM program

Flyer Strategic Management

Update, July 1 2015: Unfortunately, this program did not get enough applicants, so the first instance of the course will not be until next year. This was partially because Norwegian students who were interested but ultimately chose the Norwegian version, and because the message hasn’t gotten to the expat community (which, I remain certain, is a significant market.) We’ll be back next year, with 1) a changed program, differentiating it from the traditional strategic management course and hence palatable to the Norwegian student, and 2) increase our marketing to the expats, particularly to HR managers trying to recruit foreigners and facing difficulties because, well, spouses need something useful to do. Such as getting a part-time degree.

See you next year!

As previously mentioned, BI has a very successful set of part-time programs that, if you take three of them, will confer the degree Executive Master of Management.

So far, this has been a program for Norwegian-speakers only (with one exception.) I have long been an advocate of more English-language programs at BI – and so I have (with my excellent colleague Alessandra Luzzi) created an EMM program called Strategic ManagementYou can read more about this program at BI’s web pages, but let me highlight a few points which I think sets it apart (aside from the centrality of its topic, of course):

  • The program has a cumulative structure, where the end result (i.e., the term paper) is gradually built in a managed process, borrowed from Ragnvald Sannes‘ and mine (actually, Ragnvald’s as far as the process is concerned) program Strategisk Forretningsutvikling og Innovasjon. This means that you as a student will write your term paper (a detailed strategic analysis and plan of a company you choose yourself) in portions towards each course module (there are five of them) as you add new methods to your quiver.
  • We will make use of some brilliant new teachers; The aforementioned Alessandra Luzzi (good on technology competition, innovation and intellectual property), Paulina Junni (strategic alliances and knowledge strategy) and Chandler Johnson (strategic decision making, decision analysis) as well as some old war horses, such as Øystein Fjeldstad (strategic business models, network strategy) and yours truly (whatever is left). Variety for all and a chance to interact with some really smart people. And me.
  • The program is in English – did I mention that? – which means that not only do you not have to know Norwegian (which we Norwegians for some reason seem to think is an important language), you also get to meet other people of the same ilk. Foreigners in Norway tend to be interesting in themselves…
  • We use the HBS Core Curriculum: Rather than base the course on a textbook (which we find a trifle boring and never can agree with on everything) we will be using the Harvard Business School’s Strategy Core Curriculum, which is very fresh indeed and present strategy with excellent examples and very up-to-date theories (as a matter of fact, about half the literature has not been written yet, but if the existing articles are anything to go by, it will be very interesting reading indeed.)
  • …and finally, we will do five modules instead of the usual six, and instead have some videoconference-based lectures, which means more flexibility for you (and fewer hotel nights if you are living outside of Oslo).

And with that – apply now while supplies last! Feel free to send me an email if you have questions, unless they are difficult and administrative in nature, in which case you should send them to Elisabeth Lund (who can also be reached at +47 464 10 073.

(Incidentally, if you feel inclined to share this post with others (particularly within the English-speaking expat community in Norway, I will not be offended or even demand royalties. Feel free to spam everyone you know…)

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